Do you want to know how to choose cardboard packaging successfully? Consider these 8 aspects and enhance the reputation of your company.
It is important to know that cardboard containers are the most used for product packaging. This is because it is an extremely resistant material that guarantees the arrival of the merchandise at its destination in perfect condition. Cardboard is one of the great allies of fragile products or those that could suffer some type of alteration or modification due to exposure to external factors such as humidity, high or low temperatures, rain, etc.
It is a 100% biodegradable and environmentally friendly material. Without a doubt, Cardboard Edge Protectors in Melbourne is the best choice for packaging products and surprising your customers.
Characteristics of cardboard package:
Packaging is a very important element to enhance the brand and added value to your products. The most important point to select the most convenient cardboard container is to analyse the characteristics of the products that it will contain. This is:
solid or liquid state
Measures
Weight and volume ratio
Fragility level
Specific conservation needs
The layout inside the box
Once these factors are identified, we can choose the appropriate packaging.
Common factors to consider when choosing Cardboard packaging
There is a wide variety of options in cardboard edge that can confuse when making the right choice. That is why each company must consider its specific needs to reach customers in a personalized way through the design of the packaging, and the physical characteristics of the products to be sent.
On the other hand, there are situations that companies cannot control such as handling, stacking of boxes in transport, unforeseen events, etc. This makes the correct choice of packaging even more complex. To solve this problem, you just have to pay attention to the 8 aspects that we share below:
1. Internal protection-
The products that are inside the cardboard packaging must be perfectly ordered and fitted to avoid movements that harm its structure and presentation.
2. There are many options-
bubble wrap, Kraft paper, foam, paper shavings, etc. Each material has particularities that allow it to cushion, absorb blows and protect the merchandise very well.
3. Packaging handling-
How will the packaging be handled in the storage spaces and during its transfer to the point of sale or until it reaches the hands of the final consumer? The answer is essential since it will determine the resistance of the type of cardboard that we will choose to perfectly contain the products sold and protect them from rough handling. Ideally, include a warning graphic.
4. Packaging type-
Although we must indeed choose a packaging that adapts to the specific needs of each product, there are predetermined options to pack specific items such as food, clothing, books, electronic devices, etc. Taking them into account will allow us to save time and have materials specially designed for each product.
5. Design and customization-
The brand image is enhanced when the chosen packages have the possibility of being decorated and personalized through an attractive and original design. If your company prioritizes this custom packaging trend, it is important that the cardboard packaging you choose adapts to the design you have in mind and is highly customizable: a specific colour palette, motivating phrases, brand logo, information, windows, and handles, among other options.
6. Environmental protection-
Did you know that more and more companies dedicated to packaging opt for materials that are respectful of the environment? This is due to the great demand that exists for recyclable and sustainable packaging, whose manufacturing process does not generate large amounts of waste and uses the least amount of energy consumption. Caring for the planet is a growing concern for today's consumers. So, opting for cardboard packaging thus becomes a good option to attract and retain. Cardboard is the material par excellence since it is the most ecological of all.
7. Costs-
Before choosing cardboard packaging, it is important to carry out an in-depth analysis of the budget that the company has to allocate to packaging and, based on this, evaluate different cost options. One aspect to keep in mind is that we should not skimp on the quality of the cardboard box that we will choose simply to reduce the monetary value a bit. It is always important to find a balance between qualities and cost so that the choice is correct.
8. Legislation-
If the shipment is international or it is a special product, it will be necessary to comply with the corresponding packaging regulations. Faced with this, the packaging must guarantee possibilities of labeling or printing that is visible to the competent authorities.
Now, you have a basic idea about choosing the best cardboard packaging for your business. At Westside Packaging Systems Australia, we have more than 24 years of experience in all types of packaging supplies. We also offer Stretch wrap for sale in Melbourne. You can visit our website to know about the different options that will adapt to each of your products. Do you have doubts? Contact us and receive advice.
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